Website strategy – Web 2.0 Revenue Generation

If one of your site objectives is revenue generation then there is good news and bad news. Firstly recent figures show that 44% of shoppers buy online and 10% of all sales occured online.
This shows there is a lot of money waiting to be spent at your site. Interestingly and inspite of technology there [...]

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Experimental SEO technique proven

One of the sites that we develop and maintain is Biofind, an vertical online portal for the biotech industry. The site received the first phase of a series of improvements late last year.

One problem that we knew about at the time was the fact that in many parts of the site we use AJAX [...]

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Pimp my website

It seems that more and more companies are jazzing up their websites by using multimedia assets, in particular flash movies and video content.
This video content changes the interactive experience and it seems the ideals of the accessible and usability best practice have been sidelined for flashiness!
A quick look at the newer flash sites of [...]

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What makes a successful web design strategy (Part 1)

KMP have been involved in website design strategy since the internet went commercial in the mid 90’s.
As a company we have designed and delivered many websites for budgets between £5.0k and £375.0k and I have been involved to a greater or lesser extent with most of them.

This is the first in a series of [...]

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SEO Evolution

The next stage in on-site optimisation is here. In addition to get your site listings ranked as highly as possible in search engine results pages, focus is now moving to how those listings are worded.
The traditional optimisation (in a nutshell) was to apply search engine friendly processes: Proper and relevant keyword titles and tags on [...]

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