Community sites may be on the rise

We created Biofind from a website I found on the web called the “Biotech Rumor Mill”.
It was run by a British postgrad student who was working at Boston University, and so I went over to the US and brought it back. That was in 1997, and the site has been well used by the [...]

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Google is everywhere

Is it me or is Google taking over the World! I am sure there are many software companies out there wondering what Google is going to develop or buy next and offer for free* as part of Google Pack.
Google Analytics nee Urchin Analytics, previously attainable by applying on line and then waiting a long time, [...]

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Posted in Community, Web 2.0, Web/Tech, Weblogs | 1 Comment

Importance of email targeting and relevance

A nicely designed email campaign with a compelling message is not enough to entice today’s increasingly more sophisticated online buyer to purchase.
Why, because I am afraid it may not be sufficiently targeted. Technology such as Prophet that gives the vendor knowledge of the browsing behaviour of its potential customers is becoming more necessary especially [...]

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Email marketing gets creative and strategic

The UK market for email marketing platforms and services was worth £148m in 2005 and will grow by 20% to an estimated value of £178m by the end of 2006.
For comparison sake, the UK market for web analytics was expected to grow to £46m by the end of 2005 says econsultancy. So it is already [...]

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Flash or no Flash, that is the question

Today the topic of full-on flash websites versus accessibility and search engine friendliness reared its ugly head in our office.
That old chestnut I hear you cry. The case against flashtastic websites, and a good one it is, was that they exclude users on many levels and are in no way pals with our spidery [...]

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Posted in Design | 3 Comments
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