On Radio 4 a couple of weeks ago Alan Johnson, our Secretary of State for Education rather stumbled through an explanation of Britishness, the new subject that Sir Keith Ajegbo is recommending we add to the school curriculum, but what he is really talking about, of course, is “Brand Britain”. There are strong ones and [...]
How will “User Generated Content” change our lives in 2007. In 2006 we saw Terry Tate the office linebacker drama unfold and lead the way in quality virals on YouTube. I expect to see more commercial use of the YouTube and other internet video channels to distribute virals. And this week we all witnessed a [...]
We had a request last week from a leading advertising agency to help them to create an email campaign using an embedded video file. We were told that their original supplier had let them down and we were asked to serve out a streaming video file to an email client. We decided to: create a [...]
