Category Archives: Marketing

KMP talks Reputation Management

KMP are partnering with How-Do to host a seminar on the topic of Reputation Management on the 7th May in Manchester, where we will be discussing how you can manage the reputation of your brand through processes including buzz monitoring, stakeholder anaylsis, blogging and PR.
This is one seminar not to be missed… With an impressive [...]

Leave a Comment | Read full article »

Also posted in Business, Client, Community, Innovation, KMP, Seminars, Social Media, Web 2.0 | Tagged , , , , , , , , , , , , , , | Leave a comment

Have Skittles redefined the website?

I woke up yesterday morning to find twitter all abuzz about the new Skittles homepage. 
Skittles have revamped their site and the content has almost been completely replaced by relevant pages from third-party social media applications. Visitors to Skittles.com are now directed to the twitter search result for the term “skittles” and invited to navigate their [...]

Leave a Comment | Read full article »

Also posted in Innovation, Social Media, Social Networks, Web 2.0 | Tagged , , , , , , | Leave a comment

Measuring Twitter’s Influence to Brands

KMP’s research and development team have recently been exploring models to measure a brand’s influence on the explosive new social medium, Twitter.
To do this we’ve been using the following criteria:

An account’s number of followers
Level of engagement
Networks of influence

The objective is to try and place a value on the network of twitter, and to provide an [...]

1 Lonely Comment | Read full article »

Also posted in Business, Web 2.0, Web/Tech, Weblogs | 1 Comment

Happy New Year!

KMP are now back in action, following a relaxing Christmas break and a 70’s Boogie Wonderland Christmas party!

The Christmas-do took place at the City of Manchester Stadium, which was a talking point for the mixture of Manchester United, Everton and even Leeds fans amongst us!
 
 
None the less, after a combination of food, drink and dancing, [...]

Leave a Comment | Read full article »

Also posted in Business, Design, Seminars, Social Media, Social Networks, Web 2.0, Web/Tech, Weblogs | Leave a comment

KMP get Christmassy!

We know that you are busy people and don’t have the time to go trawling through the shops in search of presents, so we’ve decided to make Christmas Shopping easy for you this year. Being the kind-hearted souls that we are, we have created an easy to use Christmas Shopping website, which helps you [...]

1 Lonely Comment | Read full article »

Also posted in Business, Web 2.0 | 1 Comment
  • Our Lifestream