Following the Blogging for Business pro-manchester breakfast seminar, Gez addresses a few of the issues that came up in discussion.
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Category Archives: Marketing
4 things you wanted to know about Blogging for Business (and weren’t afraid to ask)
Also posted in Business, Community, SEO, Social Networks, Web 2.0 Tagged blogging, Business, communication, communities, Marketing 2.0, PR 2.0, SEO 2 Comments
Marketing 2.0 Seminar
Last Tuesday we held a seminar on the topic of Marketing 2.0 in Manchester, where we discussed the impact of social media on marketing strategy and public relations, as well as using a well-known case study (LG) to demonstrate how effective it can be. We had a great line up of speakers for this, including [...]
Also posted in Seminars Leave a comment
Social Media Metrics
A current hot topic of discussion is “how do you measure social media engagement?”. In developing the Ackura PressRoom product I’ve built a tool that collects a lot of data but we are now in a position where we need to work through what all of these items actually mean. There is undoubtedly a need [...]
Also posted in Business, Community, Current Affairs, Innovation, Social Networks, Web 2.0 Leave a comment
Social Media’s impact for brands
Reading immediate future’s Top Brands in Social media Report 2008, there are some statistics which any PR or marketing person should be aware of. Managing social media is a vital part of any brand strategy, the nature of the beast is that conversation will take place about your brand whether you like it or not [...]
Also posted in Advertising, Social Networks Leave a comment
Orange offering free social networking
In the first of its kind in the UK, Orange are now offering free access to social networks (Facebook and MySpace mentioned by name) as the hook to buy into their tariffs. See the ad here or click below: Orange – free texts, Facebook and Myspace Now Vodafone are getting in on the act, promoting [...]
Also posted in Advertising, Social Media, Social Networks Tagged bebo, Facebook, Mobile, myspace 1 Comment
