A beginner’s guide to using Google+… How do I set up an account and how does it work?
KMP Digitata is on Google+ now you need to discover the joys of a Google+ account.
When you create a Google Plus page, you create new business opportunities across all of Google’s products. From bringing you closer to the top in Google searches, to having a Google map with directions to your store appear when someone types in your brand name, these are not benefits you’ll want to miss out on.
How to get started
1. First things first. Before you can set up a G+ account, you must have your own Google account. It’s dead easy to sign up for one.
2. Then, go to plus.google.com and select Create An Account at the top right hand corner of the screen.
3. Fill in the form and add a profile picture… no fibbing!
4. You will now be redirected to your new Gmail account. Go to the Google+ dashboard icon located in the top right hand corner. Here it is…
To create a Google Plus page, you must first have a personal profile. From your profile you can click “Pages” in the left-hand menu, and you’re on your way.
The second step involves choosing a category that defines your business. If you’re a location-based business, like a restaurant or clothing shop, you’ll likely select “local business or store.” Entering your phone number will allow Google to find your business, confirm the information you enter is correct, and find your location on Google maps. Enter your external website, select who your content is appropriate for, review Google Plus terms and select continue. You now have a Google Plus page
The third step to create a Google Plus page involves filling out your page to make it informative for followers (and potential customers). This includes describing your business, entering contact information like an email address and phone number, as well as choosing a branded profile photo (often a company’s logo).
Finally, companies should put in the extra effort to make their Google Plus page visually appealing. Add appropriate branding, from a captivating cover photo to interesting photos and videos that show what you’re all about. If you’re a boutique you can post some fun behind-the-scenes footage from your spring photo shoot. If you’re a bakery, photos of scrumptious daily specials can draw in new customers. Also, include external links to your other web properties (website, Pinterest page, Tumblr, etc.) to help your Google search placement.
Google+ step 5
Profile: Your landing page, what people will see when they look at your profile.
People: Where you can find new people to follow as well as organise who follows you.
Communities: Just like groups on Facebook, these are like forums where you gather to chat with people about a specific forum.
Events: These can be live video hangouts, actual events or online events. These can sync up with your Google calendar.
Hangouts: These are private video calls, a bit like Skype.
Hangouts on Air: These are live video calls where you can talk to up to 10 people live on air.
Pages: If you have a business or brand, you can create a page and access it from here. It is also where you find other pages to connect and follow.
Local: This is connected to your location and shows you relevant businesses.
Settings: Where you manage your notifications, privacy, circles, etc.