It’s been over a year since the launch of the award-winning Carrier website and its revolutionary ‘Inspirations’ feature.

For 18 months, Carrier website users have been looking for inspiration on where to go on their next luxury holiday by simply selecting who they are, when they want to travel and what style of holiday they would like.

In addition to providing customers with inspirational holiday ideas that are curated especially for them in under a minute, this functionality has also helped Carrier gain a greater insight into who their customers are and what they are looking for.

Below is an infographic displaying the results:

KMP Digitata have thoroughly enjoyed working alongside Carrier on this unique project and will continue to monitor the results of the ‘Inspirations’ tool with Carrier, as more and more luxury holiday seekers visit www.carrier.co.uk/inspirations for their holiday inspiration.