Expanding the family adventure companies customer base with social media
As part of the TUI Group and offering over 230 trips across the world, Family Adventure Company is the specialist in providing exciting holidays for the whole family. Whether you’re after trekking, safari, culture or polar expeditions, Family Adventure Company have it all!
We spotted an opportunity to help polish their social presence by providing a fun Facebook app to engage with their online audience. The app allows Facebook users to create an amusing safari scene composed using their friends faces. Users get the chance to choose from nine families we designed, comprising of 36 characters in total to help create your scene.
Our app makes use of the Facebook API to pull through your friend’s images so that you can add them to the safari scene and then post up your finished masterpiece to Facebook. The scene is then auto-tagged so your friend’s are notified immediately, which gives them the chance to enter the competition for a £7000 safari give away!