I have just been thinking about the process I use to aggregate and disseminate information digitally. I use a mixture of apps, which I know is not the most efficient but I like it. It comprises a few widgets in iGoogle, Google reader for RSS, Yahoo Pipes, delicious, Friendfeed and Twitter.
The reason though for [...]
In managing your ongoing engagement strategy you will be split between being proactive and reactive. Following is an example of our experience. It is not comprehensive but covers a number of areas central to social media management and highlights what a time consuming exercise it is!
Is it possible to "love" a brand? It’s an inanimate object for goodness sake. How do brands create mutual love with their customers?
An interesting view on the state of most brand/customer relationships is summed up neatly here.
How do we at KMP help brands to get loved by their customers?
Well to start with, at KMP [...]
Following the Blogging for Business pro-manchester breakfast seminar, Gez addresses a few of the issues that came up in discussion.
