Tag Archives: Labour

Social Media tsar’s criminal use of twitter

By Gez Daring | April 30, 2010

Sharing is good right? Well not always. As with all parts of life, a huge part of any organisation’s social media strategy is knowing when to shut the hell up.
Labour’s so-called and much lauded social media tsar yesterday committed a potentially disastrous gaffe when she tweeted results of postal votes for the upcoming [...]

Posted in Social Media, Strategy | Also tagged , , , | Leave a comment

Battleground Google: Labour vs. The Sun

By Gez Daring | September 30, 2009

Today’s announcement that The Sun will be supporting the Tories in the next election has effectively marked the beginning of what will be a lengthy election press campaign. But, unlike ‘79 and ‘97, this battle will be won and lost not in the printed press, but on the web.

The Sun has drawn first blood [...]

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