What’s your Mobile Strategy for 2011?

 

KMP Digitata’s mobile services will help your business prepare for a mobile connected world. Whatever your business, we can help you reach people on the move.

Why does your business need mobile?

The way in which we access the Internet is changing fast. Consider this:

  • 2 billion people worldwide have Internet connections (28% of the world’s population)
  • There are 6.8 billion people worldwide
  • 3.4 billion own a mobile device (nearly 50%)
    (source: Internet World)

In short, more people in the world have access to a mobile phone than a PC. Mobile web growth has outpaced desktop web growth eight fold. What’s more, in 2012 Smartphone sales will pass PC Sales worldwide. In the UK we have 3G mobile network coverage of 87% of the country and more and more people are making their mobile device their first port of call when they go online.

Don’t get left behind.

Your company needs a mobile strategy, whoever your audience is, whether you operate in a B2B or B2C market.
KMP Digitata can help you make the most of mobile to engage customers or enable employees, and provide the right functionality to the right people on the right devices.

Mobile Strategy

A mobile strategy can take many forms and should be focused on your business objectives and intended audience. Rather than a knee-jerk assertion that you need an iPhone app, perhaps the first thing to do is ask …
Why? What are we trying to achieve? Who are we trying to reach?
KMP Digitata can help guide you through the mobile maze. We can tell you which devices you need to be concerned with and how you can go about delivering to your audience.

Consulting Services

  • Strategy Development
  • Product Development
  • User Journey Design
  • User Research

Mobile Web Design

Despite the huge boom in applications, mobile design is not just about apps. Most mobile internet use is attributed to browsing and we can help your website deliver your content in pocket-sized form.

Design Services

  • User Experience Design
  • Interaction Design
  • Mobile Visual Design
  • Usability Testing and Review

Mobile Applications

KMP Digitata has experience in designing and building a wide range of applications on a range of platforms. So whether it’s a game, a productivity aid or a promotion; iPhone, Blackberry or Android, we have the in-house, dedicated skills and resources to deliver.
We can help you convert an existing web app for mobile or integrate existing information feeds, or design something from scratch. Our quality assurance process helps deployments go smoothly and bug free. We can also provide the infrastructure to provide stability if your app is a runaway hit.

Development Services

  • iOS, BlackBerry, Android Interfaces
  • Existing Application Integration
  • QA and Testing
  • Deployment and Maintenance

If you would like to discuss your mobile strategy with us, Email Gerard Daring or call on 0161 429 1497.