Manchester Airports Group

Developing a user-centric iphone app for Manchester Airports Group

We have focused on how Manchester Airport could continue to supply their customers with the information they want in a way that suits their current needs. Over 50% of mobile traffic to came from iPhones with 220,000 page views a month, so it was decided that an iPhone app was the most accessible mobile format for the customers.

The app features real time flight information, maps of each terminal with directions, interactive map of each terminal showing all the facilities and a car park booking system.

The app has now been designed & built for East Midlands and Bournemouth airports as well.

The Results

  • 218,087 downloads of the Manchester app
  • 127,000 unique visitors per year
  • 150,000 visits per month
  • 95% return visits
  • 26,889 downloads of the East Midlands app
  • 2,795 downloads of the Bournemouth app

(Figures correct as at September 2013).