Home Decor

Building a personalised sitecore e-commerce site

The Brief

Allowing their customers to take total control of creating their own bespoke and beautiful storage solutions was high on the list of requirements for Brilliant Project. Creativity was an essential requirement of the project brief and Brilliant Project has been designed to give users total freedom to create something truly unique. KMP were engaged to build a platform to power this and recommended a combination of the award-winning Sitecore Experience Platform CMS and the popular uCommerce system – we are the first agency in Europe to complete a uCommerce and Sitecore integration! We’ve allowed Brilliant Project to control the ultimate Customer Engagement Platform, giving users the ability to try out thousands of styles and options whilst bringing the on line furniture showroom experience to life.

Brilliant project sitecore ucommerce siteHow we did it

We worked in collaboration with CX Partners to develop a truly unique shopping experience for users while ensuring that all key product lines were easily navigable, from standalone bedroom furniture to fully customized bespoke storage solutions. KMP often operate on the cutting edge of the digital industry and this project is no different – we’ve integrated the popular uCommerce platform into the Sitecore site – the first time this has been done in Europe! This is allowing filtered browsing alongside a fully integrated payment system utilising the PayPal Payment Gateway functionality adding a touch of simplicity and familiarity to the experience while ensuring all transactions are secure.

The most complex and unique part of this project involved the creation of a totally bespoke “Design Your Own” configurator tool, to equip users with the tools they need to design tailored storage solutions for any room in their home or office. The configurator is an innovative toolkit that simplifies the task of designing a solution and takes the power (which used to be the exclusive remit of interior designers) and puts it squarely in the hands of the user. Our configurator tool has been assembled using a complex combination of javascript, html 5 canvas, asp.net, blood, sweat and tears. It can employ some clever formulas to calculate the number of doors required to fit any size of room and can even take into account chimney breasts and odd shaped rooms to ensure the solution is correct whatever the requirements

Brilliant Project sitecore ucommerce


As well as being the first agency in Europe to successfully integrate uCommerce and Sitecore, we completed several other complex integrations during the project.. Microsoft Dynamics AX CRM is being utilised to track all e-commerce orders and Mandata – the transport management organisation is receiving and delivering orders via an API integration we’ve built. We’ve included Vee24 video live chat – a first for KMP, giving users the chance to see the operator they’re talking to giving the personal touch to the sales process.

To give users peace of mind when making their purchases, we’ve integrated with the ever popular Feefo review system, highlighting how their peers review the products and allowing informed choices to be made. This has been further enhanced by the Brilliant Project Blog, giving a platform for wider information that may be useful to customers and giving them a forum to discuss with Brilliant Project. We’ve powered the blog using WordPress and fully integrated it into the Sitecore site to pull through recent posts onto relevant pages.

Brillant Project sitecore ucommerce

The Results

Brilliant Project customers are in full control of designing and seeking out the best ideas for their living space. We’ve constructed the site to encourage inspiration and experimentation, giving users the ability to try thousands of stylish, modern options when designing their own project.

 Brilliant Project now have the power to create powerful marketing campaigns delivering high conversion rates using the power of Sitecore and utilising the seamless integrations we’ve provided. We are excited to be working with Brilliant Project and to be planning future phases for this project.

Jason Munslow Head of Digital, Home Decor

Sitecore is a leading marketing platform. It will allow us to learn from and adapt to our customers’ needs and behaviour. KMP Digitata have also combined Sitcore with uCommerce which will provide a strong adaptable ecommerce platform which will enable our brand to grow.